January is the natural time to refresh your brand. Budgets reset, teams come back from the holidays and customers notice when a business starts the year looking sharp. Whether you have a new logo, a new office or just tired print, this checklist helps you update everything in one order so nothing is missed.

1. Outside signage

Main shop or office sign: front lit, back lit or side lit.
Light boxes for malls and shopping centres.
Check if your new sign needs a permit. Read our Dubai shop sign rules guide.

2. Inside the office

Reception logo signs and acrylic and metal signs.
Door signs for meeting rooms and departments.
Washroom signs that match the new style.

3. Print and stationery

Business cards for every team member with the new logo.
Envelopes and presentation folders for proposals.
Brochures and flyers with updated services and prices.
2027 calendars as client gifts. See our calendar printing guide.

4. Packaging and small items

Logo stickers and roll labels for packaging.
Door hangers and note cards if you serve customers at home.

Tips for a smooth rebrand

Finalise the logo files (vector format) and brand colours first.
Order outside signs first, because they often need approvals.
Order print in smaller runs until the new design settles.
Collect and recycle old stationery so staff do not mix versions.

Frequently asked questions

Can you match our new brand colours exactly?

Send us your colour codes and we match them across signs and print as closely as each material allows.

Do sign prices include installation?

No. Prices exclude permits, approvals and installation. We can arrange DET shop sign permits in Dubai.

How do I start?

Email your logo and a list of items to hello@alburoojadvertising.com and we will quote everything together.